by Nande Konst, on Jan 17, 2022 10:18:58 AM

Choosing the right storage options is essential to yielding optimal results. The selection of the right storage option enhances the performance of your services pipeline and helps you set up …

Read Story
Topics:Data AnalyticsGoogle Cloud Platformdata strategyData Solution

by Jan Hendrik Fleury, on Jan 11, 2022 8:47:34 PM

The changes in the technical and regulatory environment around collecting and processing personal data are impacting the ability of companies to precisely target and measure their audiences. Brands have to …

Read Story
Topics:Marketing AnalyticsGoogle Cloud Platformdata strategyAutomation of AudiencesAIAudience EngineAudience Segmentation

by Meliska Meintjes, on Jan 11, 2022 7:30:23 PM

As Christmas is a time of giving, we treated our employees with a gift voucher to give a huge thanks for all their hard work and dedication during the year …

Read Story
Topics:global warmingtreesenvironmentsave the forests

by Meliska Meintjes, on Jan 5, 2022 3:01:30 PM

The ability to achieve tangible business results by monetizing customer-related data is a necessity to stay competitive. One of our Specializations is to design, build and monitor Marketing Analytics solutions …

Read Story
Topics:Marketing AnalyticsGoogle Premier PartnerGoogle PartnerCelebration

by Nande Konst, on Jan 3, 2022 12:57:56 PM

Have you ever thought about making your own hardware? A keyboard for instance? Our colleague Ronnie Bathoorn did. Next to his work as Software Engineer at Crystalloids, Ronnie creates his …

Read Story

by Jan Hendrik Fleury, on Dec 22, 2021 1:08:02 PM

When do you need a data mesh architecture framework, what does it bring and what does it take to adopt? Data mesh is hot in the world of data platforms …

Read Story
Topics:Data Mesh ExplainedWhen need for data meshHow does data mesh workData OwnershipWhat does data mesh solve

by Meliska Meintjes, on Dec 7, 2021 1:58:42 PM

It is with great anticipation and excitement that we announce the opening of Crystalloids' third office location, in Utrecht. The office will be in the brand new Spaces location in …

Read Story
Topics:NewsCompany GrowthNew Office

by Nande Konst, on Dec 7, 2021 1:50:02 PM

Data lakes and data warehouses are both used for storing big data, but the terms are not interchangeable. Basically, the only similarity between them is that they are both used …

Read Story
Topics:Google Cloud PlatformData LakehouseData WarehouseData Lake

by Jan Hendrik Fleury, on Dec 7, 2021 12:01:33 PM

Sjoerd Wolthers, CIO at FD Media Group FD Media Group is in the middle of a digital and data-driven transformation. Data strategy, cloud, analytics, and organizational structure are part of …

Read Story
Topics:Data Analyticsdata strategyTransformation

by Meliska Meintjes, on Dec 1, 2021 4:20:06 PM

Our new Marketing Executive: Meliska Meintjes What's your story? I was born and raised in South Africa. After finishing high school I had the opportunity to move to Prague where …

Read Story
Topics:Company GrowthNew Hire

Crystalloids News

Learn about Customer Data Platform, how to get the most value from your first-party data using marketing analytics and discover what is happening in the world of Google Cloud. 

See our latest events here →

Subscribe to our monthly newsletter