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by Marc de Haas & Jan Hendrik Fleury, on Mar 15, 2023 9:47:01 AM
Customer Data Platforms (CDPs) have become an essential tool for businesses looking to optimize their marketing strategies and improve customer experiences. In the first blog series, we introduced the packaged …
Read Storyby Marc de Haas & Jan Hendrik Fleury, on Mar 15, 2023 9:45:47 AM
The interest and adoption of packaged Customer Data Platforms (CDPs) spiked over the last years, but now the times are changing. Many within our industry are questioning the effectiveness, future …
Read Storyby Ronnie Bathoorn, on Jan 17, 2023 5:41:42 PM
Here at Crystalloids, we recognize the technicality of our work as data experts and engineers. Our staff would rather–more likely than not– find it more natural to develop a new …
Read Storyby Crystalloids Team, on Dec 13, 2022 6:37:41 PM
With Google Cloud’s continuous pursuit of innovations into their product offerings and development of automation tools using Machine Learning (ML) and Artificial Intelligence (AI), our staff must always stay one …
Read Storyby Crystalloids Team, on Nov 14, 2022 5:03:59 PM
This Year's Finalists & Details About the Award Show Curious about which organizations are best leveraging your data as a customer or just want to learn more about the most …
Read Storyby Jan Hendrik Fleury, on Apr 1, 2022 12:16:09 PM
Data is taking a predominant role in the way we do business today. Everybody is trying to jump on the data-driven wagon. The reason for this general agreement being data …
Read Storyby Jan Hendrik Fleury, on Feb 4, 2022 10:46:38 AM
Connecting all applications for transactional, analytical, and activation purposes can be achieved with a Customer Data Platform (CDP). If you are asking why your business should consider using a CDP, …
Read Storyby Jan Hendrik Fleury, on Feb 4, 2022 10:13:55 AM
In today’s world, companies need to show that their products and services are not only of good quality and offering value for money, they also need to be personally relevant …
Read Storyby Jan Hendrik Fleury, on Feb 4, 2022 10:13:48 AM
Most companies are in various stages of digital transformation. One aspect of this larger enterprise-wide transformation is often a focus on the customer, particularly on improving the customer experience through …
Read Storyby Kevin Kriek, on Oct 11, 2021 1:20:05 PM
Building software is a process in which both the customer and Crystalloids are closely involved. It is very important that this process is as flexible as possible. Priorities within an …
Read StoryLearn about Customer Data Platform, how to get the most value from your first-party data using marketing analytics and discover what is happening in the world of Google Cloud.
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