Jan Hendrik Fleury

Jan Hendrik Fleury

Jan Hendrik is a commercial director of Crystalloids. He is passionate about data and besides his role at Crystalloids, he is a chairman of the DDMA chapter Data, Decisions and Engagement. He used to live in Paris but his heart is in Amsterdam. Outside of work he enjoys fitness, cooking and fashion.

Recent Posts by Jan Hendrik Fleury:

by Jan Hendrik Fleury, on Jan 11, 2022 8:47:34 PM

The changes in the technical and regulatory environment around collecting and processing personal data are impacting the ability of companies to precisely target and measure their audiences. Brands have to …

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Topics:Marketing AnalyticsGoogle Cloud Platformdata strategyAutomation of AudiencesAIAudience EngineAudience Segmentation

by Jan Hendrik Fleury, on Dec 22, 2021 1:08:02 PM

When do you need a data mesh architecture framework, what does it bring and what does it take to adopt? Data mesh is hot in the world of data platforms …

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Topics:Data Mesh ExplainedWhen need for data meshHow does data mesh workData OwnershipWhat does data mesh solve

by Jan Hendrik Fleury, on Dec 7, 2021 12:01:33 PM

Sjoerd Wolthers, CIO at FD Media Group FD Media Group is in the middle of a digital and data-driven transformation. Data strategy, cloud, analytics, and organizational structure are part of …

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Topics:Data Analyticsdata strategyTransformation

by Jan Hendrik Fleury, on Sep 14, 2021 3:32:29 PM

In the overviews of CDP Institute and other Martech overviews, you will hardly find the large cloud platforms. They are not 'packaged' and therefore do not fit their definition of …

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Topics:Customer Data PlatformCDP orchestrationCustomer Data Platform SoftwareGoogle Cloud Platform

by Jan Hendrik Fleury, on Aug 25, 2021 1:53:20 PM

The share of wallet of the Salesforce platform components in marketing, sales, commerce and service have risen significantly. Salesforce was the first-mover in SAAS CRM based solutions and has been …

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Topics:Google CloudData DrivenData Analytics

by Jan Hendrik Fleury, on Aug 24, 2021 10:51:04 AM

For many years, the architectures of a Data Warehouse and a Data Lake have been viewed as separate systems, applicable to specific data types and user skill sets. That’s history …

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Topics:Google CloudDatavaultDatawarehouseDatameshlakehouse

by Jan Hendrik Fleury, on Aug 17, 2021 11:56:07 AM

We are thrilled to have obtained several particular ‘Partner Expertises’ by demonstrating customer success and solutions. These expertises are categorized in solution areas and vertical industries. What are these and …

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Topics:Google Partner ExpertisesGoogle Cloud Partner BadgePartner

by Jan Hendrik Fleury, on Jul 13, 2021 3:25:00 PM

It’s time to make your data work for you! I will show you how to build a data monetisation strategy that leverages your company’s data to open new revenue opportunities …

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Topics:data monetisation examples

by Jan Hendrik Fleury, on May 20, 2021 9:54:27 AM

Crystalloids, a software development and marketing analytics engineering company announces that it has partnered with Tinyclues, a CRM Marketing Technology Company that enables marketers to deliver on business goals through …

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by Jan Hendrik Fleury, on Dec 17, 2020 9:03:27 AM

Everything changes doesn’t it? I have picked 10 technology and marketing trends to keep your eye on for next year Hyperautomation Developers growing influence on CIO’s agenda Multi- and hybrid …

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Topics:Google CloudNews

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