Jan Hendrik is a commercial director of Crystalloids. He is passionate about data and besides his role at Crystalloids, he is a chairman of the DDMA chapter Data, Decisions and Engagement. He used to live in Paris but his heart is in Amsterdam. Outside of work he enjoys fitness, cooking and fashion.
Recent Posts by Jan Hendrik Fleury:
by Jan Hendrik Fleury, on Dec 17, 2020 9:03:27 AM
Everything changes doesn’t it? I have picked 10 technology and marketing trends to keep your eye on for next year Hyperautomation Developers growing influence on CIO’s agenda Multi- and hybrid …
Read Storyby Jan Hendrik Fleury, on Jun 16, 2020 12:27:08 PM
The recent decrease in sales revenue for most companies is putting CMO’s under pressure to reduce costs. An interesting opportunity is to reduce manual labour by automating hundreds of customer …
Read Storyby Jan Hendrik Fleury, on Nov 28, 2019 3:36:20 PM
To become data-driven, it is imperative to distribute information across all working teams to gain a competitive advantage. The more people with diverse expertise and ability to access the data …
Read Storyby Jan Hendrik Fleury, on Nov 7, 2019 3:13:50 PM
Summary of Crystalloids presentation at the DDMA Afternoon Update about creating a central customer view (Oct-2019) Creating and maintaining a central client profile has been a top-3 challenge for marketers …
Read Storyby Jan Hendrik Fleury, on Nov 5, 2019 8:15:00 AM
YouTube, Google Search and Play use one of the largest and most sophisticated industrial recommendation systems ever. It didn’t take long for Google to make this knowledge and computing power …
Read Storyby Jan Hendrik Fleury, on May 13, 2019 3:46:41 PM
How can you save your time spent on setting up and maintaining data streams and workflows to automate and optimise your advertising? On May 9th at the Google Headquarters in …
Read Storyby Jan Hendrik Fleury, on Apr 2, 2019 1:44:53 PM
The Rituals solution at Google Insights Every company that is willing to become customer-centric needs to get the essential basics in its architecture and data management right. Our client Rituals Cosmetics has …
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