News / first-party data

If your plan for 2023 is to provide customers and employees with data-based services and you are not completely sure how to achieve that, keep reading. This plan is often …

At Crystalloids we are highly specialized in designing and building Customer Data Platforms on Google Cloud. Using business cases before we start, we have performed dozens of implementations and architecture …

Along with tech and data experts, we predict that in 2023 Customer Data Platforms (CDP’s) will remain a central influence for B2C and B2B business strategy. Whether for data management, …

Is your Cloud Data Platform (CDP) ready for this year's shopping season? Holiday shopping is here and if your business strategy isn’t based on the consumer profile insights of your …

In today’s world, companies need to show that their products and services are not only of good quality and offering value for money, they also need to be personally relevant …