Veronika Schipper

Veronika Schipper

Veronika is an experienced B2B marketer with a strong background in the tech industry. At Crystalloids, she focuses on making cloud technology accessible and understandable through storytelling, while also showcasing the innovative solutions the company offers.

Posts by Veronika Schipper

Identity Resolution: Driving Personalization in a Privacy-First World
Marketing Analytics

Identity Resolution: Driving Personalization in a Privacy-First World

Feb 12, 2025 3:12:27 PM 3 min read
How to Build an Effective Churn Prediction Model
Marketing Analytics

How to Build an Effective Churn Prediction Model

Jan 16, 2025 12:46:49 PM 3 min read
Crystalloids 2024: A Year of Growth and Innovation
News

Crystalloids 2024: A Year of Growth and Innovation

Dec 12, 2024 9:57:03 AM 7 min read
5 useful tips for creating your user stories
Company News

5 useful tips for creating your user stories

Nov 11, 2024 2:54:13 PM 5 min read
Data lake vs Data Warehouse: A Modern, Unified Approach
Data lake vs Data Warehouse:
Google Cloud

Data lake vs Data Warehouse: A Modern, Unified Approach

Oct 22, 2024 1:21:19 PM 5 min read
InsightOS Meets Flutter: Improving User Experience & Moving to Mobile
News

InsightOS Meets Flutter: Improving User Experience & Moving to Mobile

Oct 15, 2024 9:44:54 AM 3 min read
How to Get a Customer 360 Without a Traditional CDP?
Customer Data Platform

How to Get a Customer 360 Without a Traditional CDP?

Sep 17, 2024 11:19:49 AM 5 min read
API Integration Platform: Does Your Business Really Need One?
API Integration Platform: Does Your Business Really Need One?
Integration Services

API Integration Platform: Does Your Business Really Need One?

Jul 29, 2024 1:47:38 PM 4 min read
How to create a Custom Connector in Google Application Integration
Integration Services

How to create a Custom Connector in Google Application Integration

Jun 17, 2024 12:09:33 PM 5 min read
5 Ways To Turn Application Integration Challenges into Opportunities
5 Ways To Turn Application Integration Challenges into Opportunities
Integration Services

5 Ways To Turn Application Integration Challenges into Opportunities

May 15, 2024 11:29:07 AM 3 min read
Crystalloids Goes Over the Edge for Make-A-Wish Foundation
Crystalloids Goes Over the Edge for Make-A-Wish Foundation
Company News

Crystalloids Goes Over the Edge for Make-A-Wish Foundation

Apr 22, 2024 3:59:34 PM 3 min read
Expert Advice: When Does Your Company Need A CDP?
Customer Data Platform

Expert Advice: When Does Your Company Need A CDP?

Mar 7, 2024 9:58:34 AM 4 min read
AI and Beyond: Crystalloids' Roadmap for 2024
AI and Beyond: Crystalloids' Roadmap for 2024
Company News

AI and Beyond: Crystalloids' Roadmap for 2024

Jan 16, 2024 9:30:56 AM 5 min read
Data Mesh vs Data Fabric? How to make the Decision for Your Data Strategy
Data Mesh vs Data Fabric
Customer Data Platform

Data Mesh vs Data Fabric? How to make the Decision for Your Data Strategy

Jan 8, 2024 2:28:59 PM 6 min read
Customer Data Management (CDM): 10 Essential Ways To Stay Competitive
Customer Data Platform

Customer Data Management (CDM): 10 Essential Ways To Stay Competitive

Nov 13, 2023 9:40:41 AM 8 min read
CDP vs CRM vs DMP: Unveiling the Differences and Benefits
Customer Data Platform

CDP vs CRM vs DMP: Unveiling the Differences and Benefits

Sep 17, 2023 11:36:00 AM 5 min read
How to Build a Single Customer View That Will Transform Your Marketing
Customer Data Platform

How to Build a Single Customer View That Will Transform Your Marketing

Sep 14, 2023 12:12:29 PM 5 min read
DuetAI in Looker: Reimagining Business Intelligence
Business intelligence

DuetAI in Looker: Reimagining Business Intelligence

Sep 7, 2023 8:52:18 AM 3 min read
Meet Lotte, marketing analytics engineer and Andrei, lead developer
News

Meet Lotte, marketing analytics engineer and Andrei, lead developer

Aug 24, 2020 3:11:49 PM 5 min read
Introducing two new members to the Crystalloids family
News

Introducing two new members to the Crystalloids family

Mar 25, 2020 10:51:53 AM 3 min read
ANWB personalization case nominated for the DDMA Customer Data Award
News

ANWB personalization case nominated for the DDMA Customer Data Award

Mar 12, 2020 4:39:06 PM 3 min read
5 reasons to adopt DevOps and accelerate software deployment
Google Cloud

5 reasons to adopt DevOps and accelerate software deployment

Feb 20, 2020 11:17:40 AM 3 min read
Crystalloids Achieves the Marketing Analytics Partner Specialization
News

Crystalloids Achieves the Marketing Analytics Partner Specialization

Jan 10, 2020 11:27:14 AM 1 min read
Crystalloids: a look back on 2019
Crystalloids - a look back on 2019
News

Crystalloids: a look back on 2019

Dec 16, 2019 10:22:40 AM 4 min read
Google Cloud Summit 2019 in Amsterdam was all about innovation
Google Cloud Summit 2019 in Amsterdam was all about cloud and innovation
Google Cloud

Google Cloud Summit 2019 in Amsterdam was all about innovation

Oct 17, 2019 11:19:25 AM 2 min read
Artificial intelligence dominated the Crystalloids Hackathon
Artificial intelligence dominated the Crystalloids Hackathon
Google Cloud

Artificial intelligence dominated the Crystalloids Hackathon

Sep 5, 2019 1:32:56 PM 3 min read
4 things to know about GDPR after Brexit
4 things to know about GDPR after Brexit
Google Cloud

4 things to know about GDPR after Brexit

Aug 26, 2019 10:17:46 AM 3 min read
Meet Marc: Crystalloids Lead Software Developer (and the longest-serving employee)
Meet Marc: Crystalloids Lead Software Developer (and our longest employee)
News

Meet Marc: Crystalloids Lead Software Developer (and the longest-serving employee)

Jul 15, 2019 9:25:14 AM 3 min read
Looker joins Google Cloud and we are proud to be their partner
Crystalloids (1)
Google Cloud

Looker joins Google Cloud and we are proud to be their partner

Jun 18, 2019 2:29:43 PM 2 min read
Google Cloud outage affected many services including Apple
Google Cloud outage affected many services including Apple
News

Google Cloud outage affected many services including Apple

Jun 3, 2019 3:41:11 PM 1 min read
NoSQL database explained
NoSQL database explained
AI and Machine Learning

NoSQL database explained

Apr 25, 2019 3:53:32 PM 3 min read
Top 8 announcements from Google Cloud Next 2019
The top 8 announcements from Google Cloud Next 2019
Google Cloud

Top 8 announcements from Google Cloud Next 2019

Apr 16, 2019 3:28:12 PM 4 min read
BigQuery sandbox lets you explore BQ for free
BigQuery sandbox lets you explore BQ for free
Google Cloud

BigQuery sandbox lets you explore BQ for free

Mar 15, 2019 10:34:27 AM 2 min read
How a data-driven approach helps you improve customer experiences
How data-driven approach helps you improve your customer experiences
Customer Data Platform

How a data-driven approach helps you improve customer experiences

Jan 25, 2019 1:18:18 PM 2 min read
On BigQuery and machine learning workshop at Oogstonline
News

On BigQuery and machine learning workshop at Oogstonline

Jan 17, 2019 1:22:12 PM 3 min read
How we helped our client identify 6 million users
How we helped our client identify 6 million users
Google Cloud

How we helped our client identify 6 million users

Jan 4, 2019 3:47:38 PM 2 min read
Crystalloids Innovations and Crystalloids announce a merger
Crystalloids Innovations and Crystalloids announce a merger
News

Crystalloids Innovations and Crystalloids announce a merger

Jan 1, 2019 9:00:00 AM 2 min read
Create beautiful things with customer data at the DDMA Data Dag 2019
The Data Day event will show how you create beautiful things with customer data.
News

Create beautiful things with customer data at the DDMA Data Dag 2019

Dec 10, 2018 4:48:59 PM 2 min read
How to choose the right storage solution on Google Cloud
How to chose the right storage solution on Google Cloud
Google Cloud

How to choose the right storage solution on Google Cloud

Dec 4, 2018 4:38:08 PM 3 min read
Unlocking Potential through Digital Transformation
Digital Transformation

Unlocking Potential through Digital Transformation

Nov 12, 2018 2:45:29 PM 2 min read
"To be a good software developer you need creativity."
To be a good software developer you need creativity.
News

"To be a good software developer you need creativity."

Oct 5, 2018 1:25:20 PM 2 min read
Now you can schedule queries directly in BigQuery
ow you can schedule queries directly in Big Query
Google Cloud

Now you can schedule queries directly in BigQuery

Sep 28, 2018 1:13:11 PM 2 min read
How artificial intelligence transforms marketing
How artificial intelligence transforms marketing
AI and Machine Learning

How artificial intelligence transforms marketing

Aug 31, 2018 2:24:07 PM 3 min read
Why you should start using machine learning to grow your business
Why you should start using machine learning to grow your business right now
AI and Machine Learning

Why you should start using machine learning to grow your business

Aug 24, 2018 1:23:03 PM 3 min read
Google Assistant is now available in Dutch
Google Assistant Dutch
Google Cloud

Google Assistant is now available in Dutch

Jul 27, 2018 3:17:15 PM 3 min read
Grow your in-store sales using Google Local Inventory Ads
Google Local Inventory Ads
Google Cloud

Grow your in-store sales using Google Local Inventory Ads

Jul 6, 2018 12:09:18 PM 1 min read
How will the growth of voice search effect your business
smart speaker
Google Cloud

How will the growth of voice search effect your business

Apr 16, 2018 5:09:47 PM 3 min read